The ultimate growth package. Experts included.
A powerful AI marketing agent. Dedicated human support. And our core growth tools all in one package, driving revenue from every angle.
Toast IQ Grow customers saw increased sales of more than 8% on average compared to similar Toast restaurants.1
Marketing emails created using Marketing Agent [BETA] see a 69% higher click-through rate than emails created without Marketing Agent.2
Toast customers that used Marketing Agent [BETA] to send a “Slow Days” email saw an average of over $2,500 in sales driven by the campaign.2
Missing out on sales? Toast IQ Grow can help.
Meet your 24/7 marketing partner. Part strategist, part copywriter, part analyst, our AI Marketing Agent is trained on your POS data to help you create effective campaigns.
Nail your marketing every time
Nail your marketing every time
Our agent knows what works
Stop guessing. The AI Marketing Agent analyzes your transactions and guest details and cuts directly to the stuff customers want.
Toast IQ handles the strategy, planning, and execution for you — so your marketing can run in the background while you’re on the floor.
Integrated reporting links every campaign directly to transactions, so you know what efforts are driving orders and how to keep optimizing.
Guided by real experts
Everyone gets a dedicated pro
Your Marketing Success Manager works with the AI Marketing Agent to review content, publish campaigns, and ensure it all matches your vision.
Way beyond onboarding
Meet monthly with your Marketing Success Manager to review what’s working, see your sales performance, and plan for the months ahead.
Like an agency on demand
Segmentation? Targeting? Re-engagement? You don’t have to know the ins and outs of marketing. That’s what the pros are for.
Send customers straight to the “order” button
All our marketing and advertising tools, connected with your ordering channels in one package to drive traffic to you — without the third parties.
Find new customers
Find new customers
Toast Advertising Pro
Launch and manage campaigns across Google, Facebook, and Instagram to bring diners to your first-party ordering channels. With no fees on ad spend.
Your fully customizable online home, Toast Websites sync with your POS to stay up to date in real time. Plus, they’re SEO and AEO optimized to get you in front of new searchers.
With first-party online ordering you own the data from every transaction, so you control your guest relationships and can help optimize your marketing with each order.
Offer delivery directly from your website or app and skip the third-party commissions. It’s delivery that gives you control of your guest data.
Make them repeats
Make them repeats
Email and SMS marketing
Turn first-timers into regulars with outreach designed to move customers directly to your own commission-free ordering channels, with targeted, data-driven campaigns.
Solve the one-and-done guest problem and build a base of regulars with rewards and personalized offers just for your biggest fans.
All your guest data in one place. Orders, visits, and reservations unified into a single profile you can act on.
Physical and digital gift cards are easy for you and guests. Let them manage their own balance, schedule sends, and redeem simply online or in-store.
Get the whole package for one flat price⁴
Ready to drive sales and get repeat customers? Talk to an expert about Toast IQ Grow.
Frequently asked questions
Toast IQ Grow is a growth and lifecycle engine that takes the burden of growth off your plate by unifying AI powered by Toast IQ with expert Marketing Success Manager support to help drive traffic, increase retention, and maximize first-party revenue. Instead of managing multiple logins or expensive agencies, you get a single platform that helps find new customers and turn them into regulars.
Based on internal Toast data from 07/01/2025 to 12/31/2025 comparing cohorts of Toast customers that utilized Toast Marketing Essentials on its own and customers that utilized Toast’s Marketing Success Manager beta program before these offerings were bundled as part of Toast IQ Grow. Customer usage of Toast Marketing Essentials and usage of other Toast products in cohort varies. Data does not account for other ToastIQ Grow offerings. Individual results will vary.
Based on Toast data for 3/1/26-4/1/26. Individual results will vary.
Results self-reported by customer. Individual results will vary.
Ad spend and flat fees per delivery charged separately and not included in the monthly fee.